Universal Marketing Insurance Agencies Ltd
About Us

Vision
- To become the dominant provider of quality risk management services assurance products in Kenya.
- To be a reputable, fair, transparent accountable and socially responsible company
Mision Statement
- To source and provide quality and affordable insurance products to our clients.
- To enhance the quality of life and well-being of our customers and the communities in which we operate.
- To provide opportunities for our employees to realize their full potential
Core Values
The core values that underpin our business include upholding the dignity of the individual, maintaining integrity in all our activities, delivering unique quality products, services, and added benefits, and seeking sustainable growth. Our business model is focused on client-centricity and on being solution orientated.
Universal Marketing Insurance Agencies Limited has our own dedicated actuarial and underwriter support staff working closely with various actuarial department of our leading reputable underwriters.
With vast experience, expertise, and skills within the group as well as low overheads, we pride ourselves in being able to provide customer-tailored benefit designs and improvements at an affordable rate with a turn-around time of 7 working days in settling claims from the time that full documentation is submitted.
Universal manages procedure and guidelines in relations to Risk governance and oversight in the areas of business risk, Nonbusiness risk and financial risk and business acquisit.
Universal Marketing does advisory, and we work with various companies to create and implement marketing strategies.
We create detailed marketing plan, determine a business’s marketing message, and identify the appropriate marketing mix to get the message out to the target market.
We also help monitor results and tweak campaigns as they go to ensure that companies get the best results from their marketing efforts.
Universal Marketing Insurance Agencies Limited strictly adheres to principles of best practice, regulatory and legal compliance, corporate governance, and fair competition. Focal to our values of acting with integrity and accountability, we believe that the organization is a guest and corporate citizen in all the countries where we operate with an obligation to observe local laws and regulations.
Universal Marketing Insurance Agencies Limited is committed to the highest standards of corporate governance. The governance structure is designed to keep with changes in the internal and external environment and the company strives to regularly review, update, and modify its processes, procedures, systems, technology, personnel, rules, regulation, and infrastructure.
The company also embraces enterprise risk management principles in its overall risk management strategy. The operational risk management process is guaranteed through continuous self-risk assessments and reporting of key risk indicators both to our business partner and their re-insurers.
Universal Marketing Insurance Agencies Limited has multi-faceted distribution models currently being used for our products and services. These include Direct Sales, Strategic Business Partnerships, Agencies, and Broking.
Under strategic partnerships, we seek to optimize synergies for selling our products, collecting premiums, and supporting benefit administration including IT solutions. Universal Marketing Insurance Agencies Limited provides strategic business partners with technical and product knowledge training, pricing, and product development both to satisfy regulatory requirements and to optimize value from the partnerships.
Our Team

Charles Maitho

Paul Ngige

Dr. Bernard Aput

Andrew Mudibo

Portas Onaya

Elizabeth Kariuki

Ruth Wangui

Alice Wakaba

Elizabeth Mwango
